
Brand & Content
Duracell 'Bunny Saves Christmas'
Duracell Brings Santa Back in a Heartwarming Christmas Film directed by Geoffroy Barbet-Massin from Mill+ Paris Team Crafted by Wunderman Thompson and directed by Geoffroy Barbet Massin through Mill+ Paris, this charming animated advertisem
Duracell Brings Santa Back in a Heartwarming Christmas Film directed by Geoffroy Barbet-Massin from Mill+ Paris Team
Crafted by Wunderman Thompson and directed by Geoffroy Barbet Massin through Mill+ Paris, this charming animated advertisement for Duracell showcases the iconic Bunny mascot rescuing Santa from a Christmas power outage.
This campaign marks the brand's inaugural festive venture in half a decade, with the previous one 'Don't Forget Duracell this Christmas' also directed by Geoffroy Barbet Massin in 2017. Over the past decade, The Mill Paris has diligently maintained the Bunny's visual identity, ensuring consistency and authenticity across all global media channels, including television, digital platforms, social media, and DOOH. The campaign has successfully garnered a substantial 1 million views on YouTube.
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